Identifying your existing data assets, where they exist,
and the purpose of each
How is data currently used within your business to generate value? What are the known issues? (gaps, accuracy, accessibility, security, compliance)
Are there opportunities to drive business performance improvement, or improved customer experience through the use of data?
An assessment of whether there is effective and consistent data ownership and management within your business. Any future changes need to be sustainable, and data
quality and integrity need to be protected, so governance is key